Shamone Jardim

Simone De Kock

Melain Hampshire

Chris Ladewig

Joel Mukadi

<p>A stride towards excellence with ASICS</p><p>In the&nbsp;world of sports the right gear can make all the difference. It is the fine line between ordinary and extraordinary.&nbsp;</p><p>Model Joel Mukadi working with ASICS marks a significant milestone in his career. ASICS, a brand known for it&#39;s commitment to innovation and excellence in athletic footwear and apparel, saw a kindred spirit in him.&nbsp;</p><p>ASICS footwear is&nbsp;not just about running, it is&nbsp;about striving for excellence, pushing boundaries and making every stride count. Which is nothing short of the truth when it comes to Joel and his cordial presence and jovial character.&nbsp;</p><p><br /></p><p>Model - Joel Mukadi (@joelmukadi_)</p><p>Campaign - ASICS South Africa (@asics_za)</p><p>Photographer - Zander Opperman (@uglybruv)</p><p>Creative Director - Herman Du Toit (@hermandutoit)</p><p>Stylist - Justin Jurd (@itsjustinjurd)</p><p>Hair &amp; Make up - Alet Viljoen (@aletviljoenhairmakeup)</p><p><br /></p><p>#joelmukadi #asics #commercial #fashion</p>

Model Joel Mukadi ecommerce shoot ASICS fitness athleisure

Joel Mukadi | ASICS

JOEL MUKADI | ASICS

Thane Williams

Eric Mubyayi

Ryan Knoll

Paige Drury-Lawrence

Rafaela Lima

<p>ICE pride ourselves on representing models that have so much more to their allure than meets the eye.</p><p><br /></p><p>Sit down with us as we get to know Rafaela.</p><p><br /></p><p>Q - How did you get into Modeling and what were you doing before?</p>  <p>A - I have been modelling for&nbsp;three years, and before that I was a&nbsp;pharmacist. I finished my pharmacy college in the middle of this year. I’ve always loved fashion and everything about modelling, but I never felt like I was enough to the industry so I never tried before, and then one day I realized that I was throwing away my dream without even trying.&nbsp;That is when the things started to happen!&nbsp;I went to an agency in Brazil and started to work weekly with huge brands that I could never imagine that I would be their face one day. So, believing in my dreams and working hard brought me here to Cape Town!</p><p><br /></p>  <p>Q - What do you like to do in your free time? </p>  <p>A - I love running and workouts in general, I’m always doing some kind of sport like boxing or Muay Thai, but the part of me that likes to mix training and art loves pole dancing.</p><p><br /></p>  <p>Q - What is your most memorable trip and why? </p>  <p>A - When I was in London with my best friend 6 years ago, I was just an adolescent without my parents in another country trying to learn English. It was so exciting! It made me feel that I could go anywhere I wanted to!</p><p><br /></p>  <p>Q - Do you have any bucket list adventures you would like to do one day? </p>  <p>A - Yes! and some of them are here in cape town like paragliding, going up&nbsp;Table mountain&nbsp;and do some boat trips around the city.</p><p><br /></p>  <p>Q - Who is your favourite musician?</p>  <p>A - I don’t have any specific one but I really love some songs of Lana del Rey as she talks about getting over all the challenges of life.</p><p><br /></p>  <p>Q - What is your favourite movie and why? </p>  <p>A - I have two, Pretty woman and Burlesque. Pretty woman make dream about impossible love and Burlesque shows the story of one girl who worked hard and risked everything for her dream, just like I did.</p><p><br /></p>  <p>Q - What is your favourite food? </p>  <p>A - Italian food in general, but I really love salad bowls too.</p><p><br /></p>  <p>Q - If you could master a skill, what would it be? </p>  <p>A - I guess I really would like to have the skill of flying, to feel the freedom of it.</p><p><br /></p>  <p>Q - What is the best piece of advice you’ve ever received and who was it from?</p>  <p>A - From my mom. She told me that I can never in my life live in fear of my dreams.</p><p><br /></p>  <p>Q - What is a dream campaign you would like to book one day? </p>  <p>A - Fenty Beauty or Charlotte Tilbury</p><p><br /></p><p>Model - Rafaela Lima ( @_rafadlima )</p><p>#Fashion #modelstyle #model #beauty #fashionphotography</p>

ICE pride ourselves on representing models that have so much more to their allure than meets the eye.



Sit down with us as we get to know Rafaela.



Q - How did you get into Modeling and what were you doing before?

A - I have been modelling for three years, and before that I was a pharmacist. I finished my pharmacy college in the middle of this year. I’ve always loved fashion and everything about modelling, but I never felt like I was enough to the industry so I never tried before, and then one day I realized that I was throwing away my dream without even trying. That is when the things started to happen! I went to an agency in Brazil and started to work weekly with huge brands that I could never imagine that I would be their face one day. So, believing in my dreams and working hard brought me here to Cape Town!



Q - What do you like to do in your free time?

A - I love running and workouts in general, I’m always doing some kind of sport like boxing or Muay Thai, but the part of me that likes to mix training and art loves pole dancing.



Q - What is your most memorable trip and why?

A - When I was in London with my best friend 6 years ago, I was just an adolescent without my parents in another country trying to learn English. It was so exciting! It made me feel that I could go anywhere I wanted to!



Q - Do you have any bucket list adventures you would like to do one day?

A - Yes! and some of them are here in cape town like paragliding, going up Table mountain and do some boat trips around the city.



Q - Who is your favourite musician?

A - I don’t have any specific one but I really love some songs of Lana del Rey as she talks about getting over all the challenges of life.



Q - What is your favourite movie and why?

A - I have two, Pretty woman and Burlesque. Pretty woman make dream about impossible love and Burlesque shows the story of one girl who worked hard and risked everything for her dream, just like I did.



Q - What is your favourite food?

A - Italian food in general, but I really love salad bowls too.



Q - If you could master a skill, what would it be?

A - I guess I really would like to have the skill of flying, to feel the freedom of it.



Q - What is the best piece of advice you’ve ever received and who was it from?

A - From my mom. She told me that I can never in my life live in fear of my dreams.



Q - What is a dream campaign you would like to book one day?

A - Fenty Beauty or Charlotte Tilbury


Model - Rafaela Lima ( @_rafadlima )

#Fashion #modelstyle #model #beauty #fashionphotography

Rafaela Lima Brazil Q&A Questions Answers Dreams Travel Model Fashion Brands Agency Work Cape Town Running Sport Pole dancing Memories London Freedom Adventure Table 

Rafaela Lima Brazil Q&A 

RAFAELA LIMA |  Up Close & Personal

Michael Cross

Toni Smidt

Savanah Allen

Cintia Lima

Staniel Ferreira

Ruby Dixon

Arjan Botma

<div>Riverdale meets Gossip Girl in this ivy league style campaign called College Collection for Les Benjamins ; featuring South African model Arjan Botma.&nbsp;&nbsp;</div><div><br /></div><div>Arjan shot this campaign whilst on stay in Istanbul, Turkey with True Models.</div><div><br /></div>

Riverdale meets Gossip Girl in this ivy league style campaign called College Collection for Les Benjamins ; featuring South African model Arjan Botma.  

Arjan shot this campaign whilst on stay in Istanbul, Turkey with True Models.


South African model Arjan Botma features in the Les Benjamins campaign, shot in Turkey

Arjan Botma Les Benjamins Fashion Campaign

Arjan Botma | Les Benjamins

Matthias El Koulali

Mignon Bakker

Alexandra Zygar

Brandon Lewis

Ruth Elopuro

Alicia Herbeth

Fran Osorio

Michelle Lyle

Jimi Ogunlaja

Marta Stempniak

Blake McDonald

Dean Ennion

Katherine Kayembe

Ariel Van Heerden

Cameron Mackintosh

Mara Kasanpawiro

<div>International model Mara K features on the cover of En-Vols magazine.</div><div>As always, the juxtaposition of raw nature with fashion never disappoints.&nbsp;</div><div><br /></div><div>Simplicity and excess finding a balance, always ensuring that fashion takes centre stage.</div><div><br /></div><div>Photographer Noémi Ottilia Szabo</div><div>Stylist Chiara Totire&nbsp;</div><div>Hair &amp; Make Up Mattia and Reoli</div><div><br /></div>

International model Mara K features on the cover of En-Vols magazine.
As always, the juxtaposition of raw nature with fashion never disappoints. 

Simplicity and excess finding a balance, always ensuring that fashion takes centre stage.

Photographer Noémi Ottilia Szabo
Stylist Chiara Totire 
Hair & Make Up Mattia and Reoli


Emma Pooley

Emma
Pooley